Job Summary
The Ubuntu Center on Racism, Global Movements & Population Health Equity at the Dornsife School of Public Health is seeking a full-time Communications and Marketing Coordinator, to develop, manage, and implement communication and marketing strategies in support of the mission and vision of the Ubuntu Center and respective projects, such as the Illuminating and Addressing Healthcare’s Role in Perpetuating Structural Racism (ISR) project, a three-year, multi-site initiative sponsored by the Robert Wood Johnson Foundation. The Communications and Marketing Manager will be responsible for promoting on-brand messaging through digital channels to tell the story of the Ubuntu Center and strengthen community care. The role will collaborate with center staff, faculty, narrative consultants, and the Dornsife School of Public Health Communications team.
Primary job duties of this position include (but are not limited to) strategically managing the Center’s social media platforms, leading the marketing of the Center’s events, leading the development of the Center’s communication and marketing strategy and assisting in writing and editing digital contact for the Center’s website.
About the Ubuntu Center
The Ubuntu Center on Racism, Global Movements & Population Health Equity, Dornsife School of Public Health at Drexel University is a research and action center that unites diverse partners to generate and translate evidence, accelerate antiracism solutions, and transform the health of communities locally, nationally, and globally. The Center has four primary focus areas which include: 1) advancing transdisciplinary, antiracism population health research, training, and scholarship; 2) bridging relationships to build critical consciousness and power for health equity and racial justice; 3) expanding collective action for population health equity aligned with principles and practices of community organizing and social movements; and 4) strengthening capacity and sustainability to maximize our impact. Who we are and what we do embodies the South African principle “Ubuntu... I am because we are.” We believe that by working collectively, we will achieve a just future, free from systems of oppression, full of new possibilities through bold, collective action, and an equitable world in which all individuals and communities are healthy and thrive.
About the ISR Project
The ISR project intends to synthesize and build on existing research to clearly illuminate the historical roots of structural racism in the healthcare system and the modern-day structures, policies, and institutional practices that have resulted in and perpetuated structural racism and a culture of white supremacy. The program’s goals are to: 1) synthesize, develop and conduct research that illuminates specific structures that perpetuate structural racism in the healthcare system; 2) translate findings and develop communications strategies that highlight the magnitude of structural racism for healthcare system leaders and other key stakeholders; and 3) build accountability and agency for historically and systemically marginalized racial populations to lead structural-change efforts in the healthcare system, centering the participation of these populations in accountability structures and in building agency to exert power.
This position is a hybrid position that requires in-office hours that will be based on the project and PI needs. The office is in Philadelphia, PA. Only local candidates will be considered.
Essential Functions
- Work collaboratively with the ISR Project team to share stories and information about the project’s progress with the public.
- Manage the Center’s X, Instagram, LinkedIn, and YouTube platforms using an editorial content calendar and the newly developed strategic plan. This includes scheduling weekly content; developing graphics; engaging with the Center’s various audiences by replying to comments, messages, etc.; reviewing analytics quarterly for insights and to assess areas for growth; and keeping up with new trends and platform updates.
- Create and maintain social media content and graphics, website content, promotional emails, monthly e-newsletters, and marketing materials.
- Work collaboratively and creatively with faculty, staff and students, while advising on strategies to communicate their projects effectively to lay audiences.
- Other special projects as assigned.
Required Qualifications
- Bachelor’s degree in marketing, communications or a closely related field, and 2 to 5 years of experience or equivalent combination of education and experience is required.
- Project management skills, ability to prioritize and complete a wide range of projects to specified deadlines with minimal supervision.
- Excellent time management, organizational, communication, and collaborative skills.
- Demonstrated professional writing, editing, and communication skills.
- Experience with email marketing campaigns and e-newsletters (Mailchimp).
- Experience with updating and maintaining website content through a CMS (e.g. Wordpress, Sitecore, etc.)
- Knowledge of social media, both as a marketer and as a user.
- Experience with design and editing tools, including Photoshop, Canva, Spark, etc.
- Use excellent judgment in understanding and effectively executing media aligned with our brand identity.
- Be accountable for attention to detail and for meeting deadlines.
- Applicants must be located in the Philadelphia, PA area for consideration.
Preferred Qualifications
- Knowledge of, or ability to quickly master and use, social media listening, reporting, and scheduling and analytics tools (e.g. Google Analytics, etc.).
- General understanding of search engine optimization (SEO).
- Experience with Adobe Creative Suite (e.g., InDesign, Illustrator) or willingness to learn independently.
- Experience with project management software (e.g., Smartsheet) a plus.
- Knowledge of or interest in antiracism and public health.
Physical Demands
- Typically sitting at a desk/table
Location
- Hybrid/Flexible Work Arrangement – Philadelphia, PA
Additional Information
This position has been classified as exempt, grade K. Compensation for grade K ranges from $54,630.00 to $81,940.00.
Please note that the offered rate for this position typically aligns with the minimum to midrange of this grade, but it can vary based on the successful candidate’s qualifications and experience, department budget, and an internal equity review.
We encourage you to explore Drexel's Professional Staff salary structure and Compensation Guidelines & Policies for more details on our compensation framework.
You can also find valuable information about our benefits in the Benefits Brochure.
Special Instructions to the Applicant
Please make sure you upload your CV/resume and cover letter when submitting your application.
Applicants are encouraged to provide a web address to an online portfolio, if available, when submitting a resume and cover letter.
Review of applicants will begin once a suitable candidate pool is identified.