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Careers at Drexel

About Drexel University

Located in the heart of Philadelphia, Drexel University is a world‐class, comprehensive, R1 research institution and a global leader in experiential education. For more than 100 years, our renowned Cooperative Education (co-op) program has enabled students to gain professional work experience before they graduate, setting them apart from their peers.

Committed to becoming the nation’s most civically engaged university, Drexel supports engagement along three dimensions: research and academic programs that directly benefit communities, business practices that support equitable local and regional economic development, and public service by students, faculty, and staff. Our engagement is long‐term, multigenerational, and fundamental to the University’s mission, heritage, and future.

At Drexel, we are devoted to fostering an inclusive and welcoming environment that promotes healthy lifestyles and is based on integrity, trust, and respect. We center equity, inclusion and belonging, and incorporate an anti‐racism approach to our strategic plan, organizational systems, policies and structures.

Drexel offers its highly engaged faculty and professional staff a comprehensive and world‐class benefits package that includes generous vacation and paid time off as applicable (including civic engagement days), up to an 11% 403(b) Retirement Plan match with immediate vesting, and remote and flexible work options for many roles. Our exceptional medical plans include domestic partner and fertility assistance and our award‐winning A Healthier U wellness program. In addition, faculty and professional staff at Drexel enjoy free tuition for themselves and their dependents for Drexel degree programs, certification, and non‐certification programs. And as part of the tuition offering to employees, Drexel participates in a tuition exchange program for dependents with other higher education institutions. These are just a sample of our extensive benefit offerings. Please see this Benefits Brochure for more information.

Associate Director of University Relations, Engagement

Apply now Job no: 498968
Work type: Full-Time
Location: University City - Philadelphia, PA
Categories: Drexel University, Enrollment Management and Student Success

About the Office of Marketing Communications

Under the newly minted division of University Marketing & Communications, the Office of Marketing Communications creates proactive, innovative, and comprehensive marketing, communications and branding strategies that highlight Drexel’s academic strengths and research, while emphasizing the value and potential of the experiential education model. The Office of Marketing Communications works closely with colleges, schools, academic and administrative staff throughout the University to create comprehensive marketing and communications strategies that serve the University’s overarching branding, recruitment and retention goals to meet or exceed the enrollment and revenue objectives. The Office of Marketing Communications defines, protects, and disseminates the Drexel University brand while clearly illustrating its unique value proposition.

Job Summary

The Associate Director of University Relations is a critical member of the Office of Marketing and Communications and University Relations department. This position reports to the Executive Director of University Relations in overseeing Admissions Visit Center operations and supervises two professional staff members who serve in support roles to aid the planning and execution of the team’s recruitment and enrollment events and visits.  The Associate Director also serves as a primary advisor to the University’s Student Ambassador Program, which consists of 100+ student employees who serve as admissions ambassadors for Drexel. The Associate Director also supports the development and implementation of marketing/communication plans and programming related to a specific set of recruitment and enrollment events.

The major events for which the University Relations department has responsibility and for which the Associate Director could be given planning and executional responsibility, in whole or in part, include:

  • Undergraduate and Graduate Admissions:
    • Weekend Open Houses for prospective students.
    • Virtual information sessions and yield/anti-melt events
    • Special Interest Visits.
    • Weekend Admitted Student Days and weekday yield events for accepted students (Undergraduate only).
    • Daily Visits for prospective students (Undergraduate only).
    • Off-campus events, domestic and global (Undergraduate only)
    • On-campus Open Houses and Receptions for high school and community college counselors (Undergraduate only)
  • Financial Aid and Scholarship events (as part of Freshman Admissions)
  • Transfer Instant Decision Days and evening Transfer recruitment events (Transfer Admissions)
  • Commencement for all graduating students (in conjunction with University-wide Committee)

The functional areas in support of these events for which the Associate Director has sole or collaborative responsibility and decision-making authority include:

  • Logistics: Develops event programs/agendas; staffing assignments; liaison and planning with campus and external partners and vendors; negotiation and fulfillment of contracts; cost estimates; production planning; catering orders; facilities orders; session presentations.
  • Programming: With University partners (academic and administrative units), proposes and plans programming to meet strategic objectives and audience needs/expectations.
  • Communications: Assist with planning and executing communication plan for assigned events.
  • Planning: Analyzes events/visit data (including guest and staff surveys, event/visit registration and attendance data and trends, space capacities, and feedback from campus partners) and make recommendations for program improvements.

Essential Functions

  • Directly supervise the Engagement Coordinators and Student Ambassadors in facilitating Admissions Visit Center operations and supporting annual 200+ events, daily visit program, and group visits to accommodate 50,000 prospective first-year, transfer, and graduate students and their guests that extends through the entire admissions process and beyond (i.e., university orientation and commencement).
  • Serve as lead project manager on assigned events and programs (such as those listed above and Student Ambassador Program) and facilitate all logistics, programming, communications, and planning.
  • Serve as a team member in the planning and execution of a significant portion of an event such as those listed above, having responsibility for all event/visit logistics, programming, communications, and planning.
  • Responsible for general event data collection and dissemination; i.e. communicate registration numbers to University and Enrollment Management & Student Success partners, including College & School liaisons, before and after events and visits.
  • Communicate and translate Drexel’s vision, brand and purpose for event/visit programs (as directed by Executive Director) to University and Enrollment Management & Student Success partners, student ambassadors, alumni, and campus partners including faculty, staff and current student volunteers.
  • Analyze events/visits (including guest and staff surveys, space capacities, and feedback from campus partners) and make recommendations for program improvements on an ongoing basis as well as during annual planning (responsible for producing proposals for assigned events and visits, as needed).
  • Support the execution of annual assessment of university's event and visit programs by analyzing enrollment data, guest surveys, campus partner surveys, and offerings by peer institutions; utilize assessment to develop creative solutions to improve efficacy of programming for subsequent year including communication plans and invite strategies, proposed content and programming, and budget projections.
  • Serve on leadership team to implement Office of Marketing Communications strategic vision and university branding oversight, meeting regularly to analyze progress and outline strategies for continued success.

Required Qualifications

  • Minimum of a Bachelor’s degree or Equivalent.
  • Minimum of 3 years of experience.
  • Experience supervising student employees.
  • Excellent communication skills.
  • Ability to collaborate with staff, faculty, current students, academic leadership, administrative units and external vendors/partners. 

Preferred Qualifications

  • Master’s degree.
  • Experience supervising professional staff in front-facing, customer service roles.
  • Experience in higher education.

Physical Demands

  • Ability to lift up to 25lbs.

Location

University City, Philadelphia PA

Additional Information

This position is classified as Exempt with a salary grade of K. For more information regarding Drexel’s Professional Staff salary structure, https://drexel.edu/hr/career/ducomp/salstructure/

Special Instructions to the Applicant

Please make sure you upload your CV/resume and cover letter when submitting your application.

Review of applicants will begin once a suitable candidate pool is identified.

Advertised: Eastern Standard Time
Applications close: Eastern Standard Time

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Drexel University is an Equal Opportunity/Affirmative Action employer that welcomes individuals from diverse and neurodiverse backgrounds and perspectives, and believes that an inclusive and respectful environment enriches the University community and the educational and employment experience of its members. The University prohibits discrimination against individuals on the basis of race, color, national origin, religion, sex, sexual orientation, disability, age, status as a veteran or special disabled veteran, gender identity or expression, genetic information, pregnancy, childbirth or related medical conditions and any other prohibited characteristic. Please visit our Policies page to view all University policies related to Human Resources and News and Announcements for workplace postings.

Background investigations are required for all new hires as a condition of employment, after the job offer is made.

Please note, the city of Philadelphia has mandated the COVID-19 vaccination for all Universities. More information can be found in the COVID-19 Vaccination Policy.

Drexel University, in compliance with the Jeanne Clery Disclosure of Campus Security Policy and Campus Crime Statistics Act (Clery Act) publishes the Drexel University Security & Fire Safety Annual Report for current and prospective students and employees. This report contains important safety information and crime statistics for the previous three years. These statistics pertain to reported crimes that have occurred on campus, in certain non-campus buildings or properties that are owned or controlled by Drexel University, and on public property within, or immediately adjacent to and accessible from the campus.

Printed copies of this report are also available by calling the Public Safety Administrative Office, 215.895.1550.

Additional information about the services provided by the Drexel University Department of Public Safety can be obtained by visiting their website.

Position Type

Work type

Locations

Philadelphia

Categories

Division / College
Organization